Website for Restaurants
Did you know that 86% of people look at restaurant menus online before going out to eat? Having a website of your restaurant isn’t an option - it’s a must.
You can outsource to a professional web designer and developer to create your website for you. But if it’s not in your budget, you can do-it-yourself using a website builder.
Prepare
First, seek out inspiration. Check out the websites of your favourite restaurants. Seek out simple design. Look at the content and layout. Keep top of mind what you set out to do: which is to present the information to people who are seeking out your restaurant on a website where they can access it easily. So keep it simple.
Then, gather your materials. Including:
basic information - location, hours, and contact information
menu
about
copy
links
other page information
Then, collect your design elements. Including:
logo
images
favicon
Finally, map out your sections. Make a wireframe of the core structure of your website. Including header, navigation, body, footer, home page, menu page, and other pages.
Create
Choose a website builder. Here are two options:
Squarespace
WIX
Next, choose a template. A template is the set of designs and layouts that fit around the structure of your website. Both Squarespace and Wix come with a variety of templates.
Next, input your information. Here are the sections that need your input:
navigation
menu
pages
footer
Keep in mind the three most important factors for your website to be effective: having prominent contact information, displaying up-to-date menu with pricing and photos, and having easy to find call-to-actions
Prominent contact information include:
hours of operation
address
directions
phone number
Call-to-actions include:
delivery
reservation
newsletter sign up
coupons and promotions
Social proof works by tapping into the parts of ourselves that want to fit in with the crowd. People tend not to trust you or your brand as much as they trust your customers, authority figures, or experts. Here are five types of social proof:
expert social proof
celebrity social proof
user social proof
wisdom of the crowds
wisdom of your friends
Here are some website tips.
optimise for mobile devices
optimise for local search
get your analytics right
Publish
Domain is an identifier or a unique name that specifically represents your website that users can access.
Web hosting is a type of internet service that allows websites to be available by storing and serving pages that comprise a website.
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Digibites is a digital agency for Bars, Cafes, and Restaurants. We specialise in digital marketing and creative solutions that will get new customers to your door and keep customers coming back.
Our services include: consulting, online marketing, website design, branding & graphic design. We also provide an online course.